I'm stoked to let you know that I was shortlisted for the 2threads Fashion Awards in the category of Best Women's Fashion Designer. Please vote for me if you think I deserve it. Click the image below to visit the voting page.
Thanks to whoever nominated Heidi & Seek!
In other news, I have ended my listing drought and put up four new items in my Etsy shop. My favourite is the last dress. Good for twirling. Everyone needs a dress you can twirl in. Yes, even the guys. Although they'll have to shop around because this one probably won't fit them. Gosh, it's been a long day and I'm talking nonsense. On with the show..
Sunday, November 30, 2008
Saturday, November 29, 2008
Consumption Rebellion
Yesterday I stumbled across the Facebook blog network. I made a profile on it for Heidi and Seek and Ethical Fashion which you can join here if you're a fellow Facebooker.
Through the network I came across a fantastic blog called Consumption Rebellion. It's written by a mother of two and is about her experiences in ethical purchasing and awareness.


It's full of practical ideas about ethical living. Her latest post included a fascinating Youtube video, 'The Good Consumer', which you can view below.
The irony is so well done. It reminds me of 1984 by George Orwell. Except it's not narrating the distant future, it's about now. I find that incredibly creepy. It gives me a sad picture of the world.
However, I do think that the situation is not quite as bleak as the video suggests. It talked about how outcasted people are who don't follow fashion trends. In the cities of Melbourne and Sydney, at least, this isn't always the case. I know it must be more difficult in rural areas to feel able to stand out. I don't know if that will change but I do know that people can make individual choices.
You can choose to follow the crowd or you can choose to be original and stand up for your beliefs. I think that anyone who dresses well in current fashion can translate that good taste to ethical fashion.
The video was posted by Make Wealth History, a great site for learning about some of the issues surrounding ethical consumerism.
Through the network I came across a fantastic blog called Consumption Rebellion. It's written by a mother of two and is about her experiences in ethical purchasing and awareness.


It's full of practical ideas about ethical living. Her latest post included a fascinating Youtube video, 'The Good Consumer', which you can view below.
The irony is so well done. It reminds me of 1984 by George Orwell. Except it's not narrating the distant future, it's about now. I find that incredibly creepy. It gives me a sad picture of the world.
However, I do think that the situation is not quite as bleak as the video suggests. It talked about how outcasted people are who don't follow fashion trends. In the cities of Melbourne and Sydney, at least, this isn't always the case. I know it must be more difficult in rural areas to feel able to stand out. I don't know if that will change but I do know that people can make individual choices.
You can choose to follow the crowd or you can choose to be original and stand up for your beliefs. I think that anyone who dresses well in current fashion can translate that good taste to ethical fashion.
The video was posted by Make Wealth History, a great site for learning about some of the issues surrounding ethical consumerism.
Friday, November 28, 2008
SALE and h&s update
I've just reduced the price of a bunch of stock in my Etsy shop. Here are my favourites from the sale items, both 50% off:


Check it out here.
I have a lot of other stock waiting to be photographed and uploaded. I was going to tackle it today, but Ellie is home from daycare with a slight temperature so it'll have to be done on the weekend or next week. She has barely noticed that she's sick and has been happily making drawings since she got home.
I'm going to stagger the new listings over the next few weeks. You can have a sneak peek at the ones that have already been photographed here. In the meantime I'll be working on a collection of pieces that will be made to order in the usual sizes. To help me out, soon I'll post a survey for you guys to let me know what you like and don't like.
I'm also in the process of moving my studio into part of our living room for extra space. It's been half-done for a couple of weeks now because I started the day before Jeffrey's stroke, and so it's been on hold. I've been helping mum out or going over there in all my usual working hours.
My to-do list is getting longer and longer. Hopefully it will settle down soon.


Check it out here.
I have a lot of other stock waiting to be photographed and uploaded. I was going to tackle it today, but Ellie is home from daycare with a slight temperature so it'll have to be done on the weekend or next week. She has barely noticed that she's sick and has been happily making drawings since she got home.
I'm going to stagger the new listings over the next few weeks. You can have a sneak peek at the ones that have already been photographed here. In the meantime I'll be working on a collection of pieces that will be made to order in the usual sizes. To help me out, soon I'll post a survey for you guys to let me know what you like and don't like.
I'm also in the process of moving my studio into part of our living room for extra space. It's been half-done for a couple of weeks now because I started the day before Jeffrey's stroke, and so it's been on hold. I've been helping mum out or going over there in all my usual working hours.
My to-do list is getting longer and longer. Hopefully it will settle down soon.
Thursday, November 27, 2008
Press
In my absence I was featured on a couple off great e-destinations.
From the kick-ass blog Miss Malaprop, big thanks to Mallory, who featured Heidi and Seek the other day. Have a looksee here. The blog's tagline is "indie finds for your uncommon life". Plus part of their bio reads "where modern handmade meets sustainable design". I was pretty much sold and added the blog to my reader immediately.

And a huge thanks to Justine for featuring Heidi and Seek in the online ethical fashion e-zine, ConscientiousShopper.com.au. Check it out here. Conscientious Shopper is a great site for finding those elusive ethical fashion labels.
From the kick-ass blog Miss Malaprop, big thanks to Mallory, who featured Heidi and Seek the other day. Have a looksee here. The blog's tagline is "indie finds for your uncommon life". Plus part of their bio reads "where modern handmade meets sustainable design". I was pretty much sold and added the blog to my reader immediately.

And a huge thanks to Justine for featuring Heidi and Seek in the online ethical fashion e-zine, ConscientiousShopper.com.au. Check it out here. Conscientious Shopper is a great site for finding those elusive ethical fashion labels.
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